Something I love about the culture of Barcelona is how you are greeted in a shop. The most common way I am addressed in the market is as “guapa” (which means dear in this context, but also beautiful) or “reina” (queen). There is something lovely about someone saying to me, “What can I give you next queen?” when I’m shopping for vegetables. In general, the customer service in Spain is lacking, especially when compared it to North American norms, but being called queen while buying apples always puts a smile on my face. It’s as though the people in the service industry are both more indifferent and more personal at the same time.